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MGT502 Business Communication Report Sample


Business communication can either be internal, within a business organisation, or external, between the organisation and its existing and potential customers. This assessment supports students in developing their skills and knowledge in selected business communication methods, including an examination of the theoretical underpinnings of communication in business. This assessment has been designed to:

• Appraise students’ ability to academically research and evaluate characteristics of effective business communication.

• Apply critical thinking skills utilising supporting evidence to justifyarguments.

• Students are expected to demonstrate practical understanding of application of business communication skills and their importance in professional development.


Assessment 2 consists of three (3) parts. For an acceptable result, you must submit all three parts.

Students are required to summarise their Discussion Forum Post from Module 2.1, to critique a peer’s submission and to reflect on their learnings. The topic is decided by the learning facilitator and posted on the Week 1 announcements.

Part 1: Discussion Forum Post: Analyse characteristics of exemplary business communication


Investigate the form of business communication chosen by the facilitator and research what makes it effective. Critically analyse specific characteristics and justify your choices. Consider using examples to back up your statements.

Key points to consider in your initial post:

• Your post should analyse ideal characteristics of a specific type of business communication.

• Include justifications for your chosen characteristics.

• Consider using one or more specific examples to add value to yourpost.

• You must include reference to literature.

Use at least 2 in-text citations perpost.

Reference the book, article, or document using APA 7th style in the reference list.

Part 2: Discussion Forum Report: Critique one peer post (from Discussion Forum submitted in Module 2.1)


Each student is required to critique an original post of a peer. Your critique should include commentary on:

• Whether the original post is comprehensive. Please identify missing components, if any, and provide constructive feedback.

• Have all plausible characteristics been identified?

• Are one or more examples provided? Provide a critique on the examples and their suitability in supporting statements.

• You must include reference to literature.

o Use at least 4 in-text citations per part.

o Reference the book, article, or document using APA 7th style in the final reference list.

Part 3: Discussion Forum Report: Summarise learning


Each student is required to reflect on:

• How your views of effective business communication have changed since your original post.

• What are the 3 key points you have learned from the discussions during this course and how you can apply that knowledge in the future.

• Give one or more practical examples of how to apply peer review in your professional development.

• You must include reference to the literature.

o Use at least 4 in-text citations per part.

o Reference the book, article, or document using APA 7th style in the final reference list.


Part 1: Discussion Forum Post: Analyse characteristics of exemplary business communication.

Part 2: Discussion Forum Report: Ravneet Kaur

The original post of the peer was done comprehensively. It is clearly understandable that the peer has focused on highlighting different characteristics of business communication by referring to Facebook. For Assignment Help It is determined that Facebook can act as a crucial business communication channel to enhance organisational performance (Demir, 2018). However, certain missing components are visible from the peer post. One component is that the peer has not highlighted the way Facebook can be utilised within the organisation to facilitate effective business communication amongst the employees. Another missing component is lack of proper characteristics related to Facebook as business communication tool. In that relation, it is to be mentioned that by ascertaining the proper significance and characteristics of Facebook, organisations would be in a better position to improve the flow of information and decision making within the company (Kudeshia& Mittal, 2015).

It is identified that not all plausible characteristics have been identified. From the post of peer, it can be seen that only one characteristic has been appropriately linked with Facebook and another characteristic is written in a general form.

Only one example has been provided by the peer. However, the peer has not addressed how Facebook can be used as a communication tool. Therefore, the example is not completely suitable to support the statements as it could have been properly briefed. As per the study of Pitt & Pitt (2012) Facebook can be an important channel that can help in increasing the efficiency of the employees and can enhance the coordination when it is properly implemented. On the other hand, Gálvez-Rodriguez, Caba-Perez & López-Godoy (2014) stated that for using Facebook as the communication platform, it would be important for the organisation to measure the extent to which it can be used internally so that employees do not misuse it for personal purpose or any other entertainment purpose.


Changes in views

I have understood that External communication as an effective communication aid in cultivating and winning the trust of targeted audiences (Sharma, 2021). It gave me the confidence to trust that a company is making the greatest decisions for everyone by allowing them to listen carefully and embrace other points of view. For example, I can use Facebook to raise awareness about the company's new product launch. In addition, I may solicit consumer feedback on it as well as user expectations for the future product (Emeksiz&Simsek, 2018).

The three key points I have learned from the discussions are:

I have known that for any business to be successful, it is crucial to identify the right communication tool. It is critical to recognize that successful communication is more than merely conveying ideas and expressing opinions (Cheng, 2018).

In the future, if I start a business, I will create a Facebook page for my business. This will allow me to regularly communicate with my audience and stay in touch with them (Di Pietro&Pantano, 2012).

Also, I have learned that the message I want to convey should be clear and easy for the audience to understand. Therefore, in my future career, I will need to clearly post the content in a comprehensive manner so that it can be properly understood by my team members. Example
For applying peer review in my professional development, I will significantly focus on how to do extensive research on a specific topic and understand it significance to me and my team membersso that expected benefits such as coordination and cooperation with teams, etc. can be achieved. In addition, if I decide to start a firm, I now understand the fundamentals of a solid communication system.


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